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Media, Communication & Digital Influence

Streaming Platform Management

A practical professional programme focused on streaming platform management, designed to strengthen modern media capability, digital reach, audience performance and commercial effectiveness.

Type
Professional
Level
Advanced
Duration
5 days
Delivery
In person, Live online, In-house
Languages
English, Arabic

Streaming Platform Management develops the managerial and operational capability required to plan, operate and grow digital streaming services.

The programme examines platform strategy, content operations, user experience, technology coordination, audience acquisition, subscriptions, analytics, service performance and platform governance.

Participants learn how streaming platforms integrate content, product, technology, audience and commercial decisions into a unified digital service.

Objectives

  • Understand the operating model of modern streaming platforms.

  • Develop effective content and platform-management processes.

  • Strengthen coordination between content, product and technology teams.

  • Use audience and service data to improve platform performance.

  • Support sustainable growth and monetisation of streaming services.

Learning outcomes

  • Describe the principal components of a streaming-platform operating model.

  • Develop content and service workflows for streaming platforms.

  • Evaluate user-experience and audience-performance indicators.

  • Coordinate operational priorities across platform teams.

  • Develop recommendations for streaming-platform growth and improvement.

Who it is for

  • Streaming-platform managers.

  • Digital-media executives.

  • OTT and broadcast professionals.

  • Product and content managers.

  • Professionals responsible for digital video services.

Programme modules

1. Streaming Platform Fundamentals
  • Streaming ecosystem

  • Platform models

  • User proposition

  • Operating structures

2. Content Operations
  • Content acquisition

  • Metadata

  • Publishing workflows

  • Content lifecycle

3. Product and User Experience
  • Discovery

  • Navigation

  • Personalisation

  • Playback experience

4. Technology and Service Operations
  • Platform architecture

  • Service availability

  • Incident coordination

  • Vendor management

5. Audience and Monetisation
  • Acquisition

  • Engagement

  • Subscriptions

  • Advertising models

6. Analytics and Platform Performance
  • Streaming KPIs

  • Retention

  • Churn

  • Continuous improvement

Methodology

The programme combines streaming-platform frameworks, operational cases, user-journey analysis and performance scenarios. Participants examine the interaction between content, technology, audience and commercial management.

Assessment

Assessment includes platform-management exercises and a final applied assignment requiring participants to develop an operational and growth plan for a streaming service.

Certificate

Certificate of Completion

For your organisation

This programme can be delivered for a single organisation, team or institution, and adapted to your context, participants and objectives.

Organisational delivery is scoped and priced individually, and is not booked from this page.

Discuss this programme

Upcoming sessions

No dates are scheduled at present.

Training & Professional Development

Structured professional learning that develops practical, role-relevant knowledge and capability.

Discuss your challenge

Discuss your challenge